Shopify AI Support Chatbot That Reduced Repetitive Tickets by 54%

Built a Shopify-connected AI support chatbot that answers order, shipping, returns, and product questions while escalating exceptions to humans.

Challenge

A Shopify brand was overwhelmed by repetitive support tickets about order status, shipping, returns, sizing, and product compatibility. Agents spent most of their time answering questions already covered in policies and product pages.

Workflow approach

We built a RAG-powered support chatbot connected to Shopify product data, order lookup, return policies, and helpdesk workflows. The bot answers approved questions, checks order status with permissioned access, collects context for returns, and escalates exceptions with a clean ticket summary.

Observed outcome

Repetitive support tickets dropped 54%, shoppers received 24/7 answers, and human agents received better context for exceptions. The brand preserved human support for complaints, refunds, and edge cases while automating routine questions.

Outcome metrics

Fewer repetitive tickets
54%
Shopper support
24/7
Answer helpfulness
89%
Ticket summaries
100%

Systems involved

  • Shopify API
  • OpenAI
  • Pinecone
  • Zendesk
  • n8n
  • PostgreSQL